Category Archives: Email Marketing

43 Percent of Email is Opened on a Mobile Device

Are your email campaigns mobile device friendly?  43% of email is now opened on a mobile device, according to Litmus. And this number will only keep growing. It’s already up 138% since 2010.  Think about it. How many times throughout … Continue reading

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Step-by-step guide to collecting customer email addresses

Helpful Documents to Build Your Email Database  Building Your List Can Be a Thing of Beauty A step-by-step guide to collecting customer and member email addresses. Get the steady response you need to keep your business growing. Whether you’re a bookstore, … Continue reading

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Did You Know You Can Add a “Join My List” link to your Facebook Fan Page?

Some  know, some do not! You have the “Join My List” button on your website. You have it as a link in your email signature. Or at least you should have. But do you have a “Join My List” link … Continue reading

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Bill C28 – Anti Spam Legislation – Permission Based Email List

Two weeks ago we introduced you to the fact that Canada now has anti-spam legislation – one of the toughest policies in the world. We promised to discuss various aspects of Bill C28 in future blogs. Today’s is the first … Continue reading

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Canada’s Anti-Spam Legislation – Did you know it exists?

For the longest time, I have based my email campaigns practices on that of the U.S. anti-spam legislation, and since I am a Constant Contact Partner, their ‘best practices’ outline as well.  Until recently (December 10, 2010), Canada did not … Continue reading

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